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Times Square Arts: Submit a Midnight Moment Proposal (12/2019, DL 6/30)

matt_fisher
Sat, 30 Mar 2019 03:18:07 GMT

http://arts.timessquarenyc.org/times-square-arts/projects/submit-a-midnight-moment-proposal/index.aspx Times Square Arts is currently accepting Midnight Moment applications for December 2019 and beyond. The deadline for submissions is June 30, 2019. We recommend that everyone who wishes to submit a proposal should experience a Midnight Moment prior to submittal. The program runs every night from 11:57pm-midnight with the exception of New Year’s Eve, on participating Times Square Electronic Billboards from 41st–49th Streets between Broadway and 7th Aves. The best locations to view Midnight Moment are on Duffy Square (at 46th and Broadway) or the Broadway Pedestrian Plaza between 43rd and 44th Streets. For those who are unable to attend in person, our photo and video documentation archives should be reviewed for a sense of scale of the exhibition and examples of past Midnight Moment projects. Open applications for the Midnight Moment program are accepted through the online Slideroom portal linked to at the bottom of this page. Are you an artist working in the advertis ing industry? Learn more about submitting your original moving image artwork for the September 2019 Midnight Moment. Background Midnight Moment is the world’s largest, longest-running digital art exhibition, synchronized on electronic billboards and Newspaper Kiosks throughout Times Square nightly from 11:57pm to midnight. Presented by the Times Square Advertising Coalition and curated by Times Square Arts since 2012, it has an estimated annual viewership of 2.5 million. The Times Square Alliance works to improve and promote Times Square - cultivating the creativity, energy and edge that have made the area an icon of entertainment, culture and urban life for over a century. Times Square Arts, the public art program of the Times Square Alliance, is the largest public platform for innovative contemporary performance and visual arts. With 312,000 daily visitors to New York City’s Times Square, it is one of the highest profile public arts programs and since its inception, Times Square Arts has featured works by a diverse group of more than five dozen prominent and emerging artists. Times Square Advertising Coalition represents the key branding, marketing and advertising stakeholders in New York City's Times Square. The Association works to ensure that Times Square remains the most colorful and vibrant commercial corridor on earth, guaranteeing optimal brand exposure and excitement for its media partners. The Midnight Moment Selection Committee is comprised of experts from the worlds of moving image art and digital advertising, and is facilitated by Times Square Arts to review Midnight Moment proposals and select content for programming. Submission Guidelines The Midnight Moment Selection Committee seeks proposals that meet these criteria: Content must be original works of moving-image art. Submissions that fail to meet these criteria are frequently composed of/from still images or documentation of live performance. Content must be appropriate for programming in a public space. The work should be able to communicate to the incredibly diverse population of Times Square visitors and passersby. Content cannot include any nudity, sex, drugs, violence, religious iconography, overtly political messaging, expletives, etc. Content cannot be construable as an advertisement for anything, and should include no logos. Proposed works should be submitted in their final form (at 170 seconds), not as a work-in-progress. Content should present well at a large scale and cropped in various aspect ratios, as it would be exhibited on electronic billboards of Times Square. World or New York City premieres are valued, although re-imaginings of historical works are also considered. Submissions may be proposed in partnership with other cultural institutions and/or to coincide with concurrent artist exhibitions, performances, etc. Times Square Arts values equity and diversity in the breadth of artists, traditions, subjects, ideas and approaches represented in the Midnight Moment program. The Artist (or proposing organization) must be the owner of the work and is responsible for all licenses. When proposing works, the Artist (or proposing organization) should consider Times Square Arts' Core Values: Collaborative - All the work of Times Square Arts is the product of collaboration - between the Arts Program and artists, cultural institutions, businesses, non-profits and the leadership and agencies of New York City government. The residents and visitors of Times Square are collaborators as well, because without them the artwork cannot come to life. Responsive to place - All of Times Square Arts' projects respond to Times Square's uniqueness as a place - its physical characteristics (technology, scale, etc.), its diversity and concentration of people, and its multi-faceted role in the popular imagination. By definition, therefore, the work is site-specific and could not happen elsewhere. Boundary-pushing - Times Square is a place where risks are taken and boundaries are pushed. In this spirit, the Arts Program asks artists and cultural organizations to stretch themselves and the audience, so that everyone experiences something new. Conversational - Times Square Arts creates the conditions for conversations to happen - between the artist and the space, the artwork and the audience, and passersby with one another. Conversations create social capital and connect us to each other; they are also essential to the creative process. Transparent - The process of artistic creation can be as rich and exciting as the artistic product itself, and yet it is something that most audiences rarely get to experience. The Arts Program is committed to engaging people in new ways by making the creative process transparent - for Alliance stakeholders, partners, and audiences.